CREOS Luxembourg - Co-Creation Process

For CREOS Luxembourg, Snakke & Co. accompanied the development of an Employee Value Proposition (EVP) through a multi-stage, participatory co-creation process. The objective was to develop an authentic and future-oriented employer positioning based on the perspectives and experiences of employees. 

Through a total of seven workshops, employees from different business units and hierarchical levels were brought together to analyze lived company values, motivation factors, needs, and key development areas. Building on qualitative insights and existing employee surveys, various employee personas were developed and concrete action fields for culture, leadership, collaboration, development opportunities, and employer attractiveness were derived.

Snakke & Co. was responsible for the conception, methodological design, and facilitation of the entire workshop series. The objective was to systematically capture employee perspectives and jointly develop the foundations for an authentic and practice-oriented EVP.

• Development of participatory workshop designs and co-creation formats 

• Facilitation of workshops with employees from different departments and hierarchical levels 

• Development of employee personas and identification of key needs, motivation factors, and action fields 

• Creation and structuring of workshop materials as well as documentation and qualitative evaluation of results 

• Derivation of strategic recommendations for further development of the EVP 

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Results and Added Value